Video of Butterball Turkeys Disrupting Company Goes Viral on Social Media, Peta Immediately Investigates
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It's peak turkey selling season, but after this video broke, many people called for a boycott, while others said they would return the turkeys they had purchased to stores. Despite rumors on social media, there is no active recall for Butterball products.
PETA investigation
PETA, in 2006, sent an undercover team to work as "live bird hangers" - employees who receive live birds and cage them for slaughter - at ConAgra facilities. While there, they secretly recorded the abuses they saw.
In an interview at the time, Matt Prescott, who served as head of corporate affairs at PETA and made headlines in 2008 when he bought the plot of land in the cemetery where Kentucky Fried Chicken founder Col,
Colonel Harland Sanders, is buried and installed a tombstone that reads "KFC Tortures Poultry," says that the group's investigation "generated tons of emails and phone calls from people interested in becoming vegetarian."
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PETA is often active around Thanksgiving, holding rallies and encouraging people to choose vegan options over turkey.
In 2022, PETA accused workers at another food processing company of abusing poultry, providing videos to Pennsylvania state law enforcement officials.
There is no indication that any of the videos have resulted in any legal action against the companies involved;